How to tell a story

How to tell a story

Wednesday, September 24, 2014

Money

I once dated a gambling addict. She would buy $50 of scratch offs and win $30. This would make her day and she'd brag to her girlfriends she'd won $30. I could never convince her she actually lost $20.

I think sales work the same way. I understand needing or wanting x and then finding a sale when you go out to buy it. I don't understand having no thought of x whatever, then buying it only because it is on sale.

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